Growth Leadership Show #11: Liam Boogar - Mastering The First 90 Days As A New Marketing Leaders
August 19, 2021
Growth Leadership Podcast
This episode is sponsored by The Growth Report.
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About the guest
Liam Boogar is the VP of marketing at Scaleway, a cloud infrastructure provider. Previous to that, he led brand and marketing teams at 360learning MadKudu and Algolia.
In this episode, Liam talks about the importance of those first 90 days in a new marketing role, including establishing credibility when you are still learning the ropes, coaching your team as individuals, and identifying burnout.
04:34 Establishing credibility in a new role
06:42 - Why you should never try and change the website first
11:28 - Getting clear on your team road map
20:54 - Communicating your vision as a leader
23:53 - Coaching marketing teams
25:09 - Being dispassionate about the output but passionate about the process
30:47 - Growing as an individual as fast as the company is growing
47:01 - Listening to and acknowledging your team members
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