The Growth Leadership Show #2 - Kevin Indig: How to Lead a Team While Staying Productive and Dealing With Conflict

February 23, 2021
Sandro Meyer
Growth Leadership Podcast

The Growth Leadership Podcast

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Read Kevin Indig’s CV, and you cannot fail to be impressed! He’s the current SEO Lead at Shopify and has previously held the same title at companies such as G2, Searchmetrics, Atlassian, and Dailymotion, amongst others.

Despite having a demanding job and a team of 30, Kevin is very in tune with maintaining his energy levels and ensures that as well as working hard he also takes time out to relax.

He has developed an impressive mindset that allows him to see pain as a teacher, which he uses to help him reflect, adapt, learn, and manage his team.

But our conversation wasn’t just about how he keeps himself passionate and motivated and in control of his mental health. We also talked about his previous role at G2, setting company and personal goals, and the major skills that all marketers should have.

More on Kevin's Website.

Topics Discussed

00:52 - Remaining Curious and Passionate

02:11 - Identifying What Drains You and What Energizes You

04:33 - Planning and Managing Your Time Effectively

05:58 - The Benefits to be Found in Seasonal Work

08:34 - Maximize your output

11:23 - Learning from both failure and success

16:32 - G2 and Kevin’s Role

19:12 - How Kevin Got into SEO and Marketing

25:02 - Learning from Mistakes

30:20 - Direct Report Restructuring for Efficiency

34:11 - Goal setting, both company wide and personal

38:51 - Where Most Marketers Miss the Mark

41:50 - Tools for Sharing Results

44:12 - Working with Others Through Alignment and Shared Goals

46:33 - Dealing with Conflict in The Workplace

56:38 - Personal Branding and its Impact on your Career

1:04:20 - Kevin’s Content Marketing Fit

1:10:15 - Encouraging Others to Learn and Develop

1:13:29 - Major Skill that All Marketers Should Have



Who wrote this essay?
Nice to meet you! We are Growth Bay, a growth marketing agency based in Zurich, Switzerland.
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